It’s that kind of feedback that makes the effort Ford puts into his videos worthwhile. Highly recommended if you don’t have a fireplace or if you just want to avoid all the work and cleanup involved in having a real fire.” I think it is the closest thing that we are ever going to be to having a real fireplace in our home. As it turned out, we both actually love it, it looks and sounds so real. One woman wrote in her online review: “My husband went online and saw this product and bought it for me as a joke. In the last couple of weeks, USA Today, the Wall Street Journal and Entertainment Weekly all ran blurbs lauding “Fireplace for Your Home” and its clever spoof.Ĭustomers love the fireplace video. The Netflix trailer was quirky enough to attract the attention of the media and bloggers.
“It’s not too far from the truth of how crazy it was for me to film a fireplace,” Ford said Friday, calling the attention “pleasantly surprising.” Set to soaring, epic music, the campy trailer features footage of a roaring fire with a dramatic voiceover saying, “This winter, sparks will fly when a pile of wood meets its destiny.” Subtitles of viewer reviews flash on the screen: “I cried when the fire spread to the other log,” one said.Īt the end, a teaser appears for a parody “making of” video of the “Fireplace for Your Home Series” that shows a neurotic casting director (not Ford) searching for the perfect piece of wood. Then Netflix picked it up - and released an official trailer this month to promote it.
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(More on that later.) When he released the DVD in 2010, Direct TV made it available to its customers nationwide. The video has become a top seller on Amazon Prime and a popular pick on Netflix and Hulu.įord, 46, spent a year and a half and $35,000 filming the perfect fire. Talking Business: Longview man's fireplace video is all the rage | Localįor those who want a blazing fire at Christmas but don’t have a fireplace, Longview businessman George Ford has a solution that’s spreading like wildfire.įord, co-owner of Navigate Wireless, created an hourlong video of a merrily burning pile of wood in a fireplace.
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